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Free Webinar: Email Deliverability 2010
Email Deliverability 2010: What's New, What's True
Thursday, March 11, 2010
10:00 AM Pacific Time / 1:00 PM Eastern Time
Deliverability has always been a concern for email marketers, but the
constantly changing landscape makes it even harder to ensure great
delivery of your email campaigns. How do you keep current on changes
to ISPs, ESPs, legislation, opt-in, open rates, click rates and
opt-out? What are the latest best practices? Do you know fact vs.
fiction when it comes to email deliverability? Do you know your own
Spend a worthwhile hour with renowned email deliverability guru David
Fowler, who will answer the following questions:
* What's important about the new Yahoo, Comcast and Roadrunner
* How do recent updates to the CAN-SPAM Act impact your email
* What is the new definition of spam, and why should you care?
* Why are good permission methods no longer good enough?
* How does search engine marketing play into the deliverability of
Global Director of Deliverability, Email Strategy and Privacy
Compliance Lyris, Inc.
David has over 20 years of marketing experience, with the last six
years focused on the issues associated with email marketing,
deliverability and privacy compliance. He is a seasoned speaker and
email deliverability consultant with notable national and international
David will separate what's myth from what's true when it comes to
email deliverability and provide actionable steps you can employ
right away to increase the likelihood of your email making it to the
inbox. A Q&A session will follow his presentation.
As a special bonus, all Webinar attendees will receive a free
deliverability how-to guide- a perfect takeaway and companion to the
Webinar presentation that will empower you to take control of your
Register now for this informative Webinarhttp://aj.600z.com/aj/84364/0/cc?z=1&b=84362&c=84370
Brought to you by Lyris HQ.
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